Currently operating in Buenos Aires, Argentina, HDC Quarter horses is a highly regarded name throughout the NRHA Reining Horse industry. Haras Don Carlos (HDC) are the proud owners of two magnificent stallions, Arc Gunnabeabigstar, who competed in the FEI World Equestrian Games and won the NRHA futurity and Steppin on Sparks, an All American Quarter Horse Congress Champion. HDC contacted us back in 2013 because they were looking for an initial logo and full brand identity that stood apart from the typical AQHA logo design style of block fonts and loud colors.
Although we were primarily known throughout the Sporthorse world and did not have any examples of reining horse logos at the time, HDC entrusted us with their brand image and they have since sculpted a number of new reining horse facilities to follow in their footsteps with a look of class and elegance that was previously non-existent among Quarter Horse designers. The HDC brand identity is now recognized worldwide in the reining horse industry and will forever remain one of our favorite projects.